Find UC Berkeley Faculty

Research Expertise and Interest

Use quotes to search for an exact phrase. Example: "computational biology"

Name

Department

Leif Nelson

Haas School of Business

consumer well being, consumer preferences and choices, human judgement, decision-making, consumption experience

Photo of Professor Rachel Gershon at Haas

Haas School of Business

consumer judgements and choice, impression management, incentives, prosocial behavior, word of mouth, social consumption, corporate social responsibility

Daniel McFadden

Daniel McFadden

Dept of Economics

latent variable models, choice modeling, econometric modeling, sampling theory, production theory, consumer theory

Haas School of Business

marketing, consumer behavior and decision making

Photo of Wesley H. Holliday

Wesley Holliday

Dept of Philosophy

logic, social choice theory

bankruptcy, consumer law and protection

ARE PhD students and Sofia Villas-Boas

Sofia Villas-Boas

Dept of Agricultural & Resource Economics

economics, industrial organization and applied econometrics, agricultural & resource economics, consumer behavior and decision making

Chris Hoofnagle

Chris Jay Hoofnagle

consumer protection, internet law, privacy, computer crime, criminal procedure, law and technology, public choice theory, federal trade commission, federal communications commission, class action litigation, cyber security, cybersecurity, quantum information, national security

Joan Walker

Dept of Civil and Environmental Engineering

behavioral modeling, discrete choice analysis, travel behavior

Olivia Natan standing with arms crossed in outdoor setting

Haas School of Business

product variety, platform markets, information frictions, consumer search

Dmitry Taubinsky

Dmitry Taubinsky

Dept of Economics

behavioral economics, tax policy, soda taxes, payday loans, household consumption and portfolio choice, energy policy, health, gambling, state-run lotteries, inflation expectations, nudges

Ming_Hsu in outside environment

Ming Hsu

Haas School of Business

decision-making, neuroeconomics, neuromarketing, consumer neuroscience, cognitive neuroscience, behavioral economics

Prasad Krishnamurthy

Prasad Krishnamurthy

financial regulation, consumer finance, antitrust and competition policy, law and economics, distributive justice

Faculty Photo, Clayton R. Critcher, 09/27/23

Clayton Critcher

Haas School of Business

moral psychology, consumer behavior and decision making, self and social judgment

School of Education

Dept of African American Studies

educational policy, charter schools, politics of education, race and education, school choice, desegregation, philanthropy and education, advocacy

Abhay Aneja

law and economics, law and society, consumer law and protection, international and comparative law, racial and social justice

Dept of Environmental Science, Policy & Management

globalization, sustainability, labor and environmental policy, supply chains, consumers, information-based regulation, environmental justice, sustainability transitions, disruptive innovation

Andrew F. Jones

Dept of East Asian Languages and Cultures

East Asian languages and cultures, Chinese popular music, sonic culture, media technology, modern Chinese fiction, children's literature, literary translation

Dept of East Asian Languages and Cultures

China, lyric poetry, Chinese literature, Chinese culture, poetic theory

Dept of Anthropology

anthropology, historical archaeology, oral history, material culture and ethnic identity, family and gender relations, North America, Northern California, Caribbean, Bahamas, African consumerism, creolization, multi-ethnic community

Jun Hu

Dept of History of Art

Chinese art and architecture

Dept of East Asian Languages and Cultures

classical Chinese poetry and poetics (3rd-11th centuries), traditional Chinese literary theory, phenomenology, translation, comparative literature, aesthetics, epistemology

James Robinson, Professor of Health Economics

School of Public Health

industrial policy in the life sciences, pharmaceutical pricing, regulation of medical devices, comparative health systems

Kevin J. O'Brien

Dept of Political Science

social movements, Chinese politics, peasant politics

Kosa Goucher-Lambert

Kosa Goucher-Lambert

Dept of Mechanical Engineering

design theory and methods, automation, decision-making applied to engineering teams and individuals, ideation and creativity, analogical reasoning in design, preference modeling and design attribute optimization, design cognition, neuroimaging methods applied to design, sustainable design, New product development, crowdsourcing and collaboration