Research Expertise and Interest

sociology, trust, social media, social psychology, misinformation, disinformation, social networks, collective action, social exchange, information exchange, social incentives, reputation, internet research, online research, online behavior, human-computer interaction, data science, biosensors, virtual reality

Research Description

Coye Cheshire applies social psychological theories to investigate online information problems. He aims to advance our understanding of online cooperation, trust and prosocial behavior while combating distrust and misinformation. His recent research includes: trust in online health information, affordances and limitations of searching for health information online, remediation of online harms for adolescents, fairness and sensemaking about tipping in the gig economy, and trust-building in different forms of social exchange. He uses mixed methodological approaches, including laboratory and field experiments, longitudinal and cross-sectional survey analysis, online behavioral log analysis, and in-depth qualitative interviews.

In the News

In online dating, blacks more open to romancing whites than vice versa

Has Valentine’s Day become post-racial? Not yet, it seems. New research from UC Berkeley suggests that when it comes to dating, cyberspace is as segregated as the real world. Data gathered from more than 1 million profiles of singles looking for love online show that whites overwhelmingly prefer to date members of their own race, while blacks, especially men, are far more likely to cross the race barrier in hopes of being struck by Cupid’s arrow.

Loading Class list ...